KAF

KAF is a UAE-born fresh produce company founded in 1968, trusted for sourcing and delivering high-quality fruits and vegetables with care and integrity. Recognized as a leading B2B wholesale and distribution partner, KAF continues to grow its legacy through stronger partnerships, traceability, and a future-facing vision to bring trusted freshness into homes. We helped KAF sharpen their market positioning and led a full rebrand, refreshing their identity, messaging, and visual system to create a consistent, modern brand experience across every touchpoint