Tera Power

TeraPOWERS, Aramco’s next-generation reservoir simulation engine, represents a leap forward in subsurface modeling, built entirely from scratch to deliver faster performance, greater fidelity, and unparalleled scale. To match the technical sophistication of the platform, Moonbox was tasked with developing a bold new identity that captured its power and innovation.

We crafted a modern visual system grounded in precision, clarity, and momentum, from a dynamic logomark inspired by data flow to a structured typographic system and a sleek digital-first palette. The branding unifies geology, physics, and supercomputing into one cohesive narrative, helping position TeraPOWERS not just as a tool, but as a transformational leap in Aramco’s digital capability.