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Vehicle Branding : A Way to Make Your Business More Visible

Do you use vehicles in your business? Have you thought about using vehicle branding as a marketing tactic? In addition to increasing brand visibility, vehicle branding improves brand recognition and builds brand loyalty. In this article, we will discuss the benefits of vehicle branding and how to make it effective.

Vehicle Branding Benefits

1. Increased brand visibility:

A branded vehicle can be used as a mobile billboard to promote your brand to a broader audience. You can reach people who may not have heard of your business otherwise by driving your branded vehicles around your target market.

2. Improved brand recognition:

Having consistent branding across your vehicles can help your audience recognize your brand more easily. As a result, they will be more likely to remember your business when they need your products or services in the future.

3. Building brand loyalty:

Building a sense of community around your brand is possible with branded vehicles. When customers see your vehicles out and about in their neighborhoods, they may become more loyal to your business.

Vehicle Branding Types

1. Vehicle wraps:

Vehicles are often branded in this way. Vinyl wraps are large graphics applied directly to the body of a vehicle. The designs, colors, and messages can be customized.

2. Decals:

Vinyl decals are smaller graphics applied to specific parts of a vehicle, such as the doors or windows. You can brand your vehicles in a more subtle way with them.

3. Custom paint jobs:

You can make a statement with a custom paint job. It is possible to choose any color or design you want, but be aware that this can be an expensive option.

The process of designing a vehicle wrap

Consider these key elements if you decide to wrap your vehicle:

1. Keep it simple:

From a distance, your design should be easy to read and understand.

2. Make use of high-quality images:

It is important to use high-resolution images that will maintain their quality when enlarged.

3. Choose colors that complement each other:

Colors should be consistent with your brand identity, and avoid using too many colors.

Vehicle Branding Best Practices

Keep these best practices in mind when branding your vehicle:

1. Ensure consistency across all branded vehicles:

Your branded vehicles should all have the same design and messaging.

2. Ensure that the branding is visible from a distance:

You should use large fonts and images that can be read and recognized from a distance.

3. Ensure that the design is simple and easy to read:

Use a simple, easy-to-read font to avoid clutter.

Case Studies

Some businesses that have successfully used vehicle branding are listed below to illustrate its effectiveness:

1. Coca-Cola:

Red delivery trucks have been an integral part of Coca-Cola’s branding strategy for decades. Coca-Cola’s logo is prominently displayed on the trucks.

2. Domino’s Pizza:

In order to promote their brand and increase visibility, Domino’s Pizza uses branded delivery vehicles. Pizza images are featured on their vehicles, as well as the company’s logo and messaging.

Car Logo Design : Things To Consider

A car is not only a mode of transportation but also more than that. . It’s a way to make a statement. Every car brand tells a story about the person who drives it — who they are, where they’re going, and what drives them. You can create a best-in-class car logo for your brand.

Your logo is the heart of your brand, whether you run a car club, own a dealership, or have your own car company. To create a car logo that speaks to your customers, you must first understand the basics of car branding. Explore our collection of car logo designs from every aspect of the transportation and car industries. Learn how others are using colors, formats, fonts, and symbols to drive new business, as well as how to incorporate them into your own design. Whenever you’re ready to create a logo for your car brand, MoonBox logo design services are the perfect solution.

Conclusion

You can increase your visibility and promote your business by branding your vehicles. You can ensure your branded vehicles are successful by choosing the right type of branding, designing an effective vehicle wrap, and following best practices. Analyze your business’s needs and goals, and come up with a branding strategy that fits your budget and brand identity.

Moonbox offers comprehensive vehicle branding services, including professional logo design to elevate your brand’s visual identity. Our expert designers specialize in crafting unique and impactful logos that seamlessly integrate with the overall vehicle branding, ensuring a cohesive and eye-catching presentation. Trust Moonbox to transform your vehicles into powerful brand ambassadors, leaving a lasting impression on your audience with our exceptional logo design services as part of our holistic vehicle branding solutions.

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Is Tory Burch a Luxury Brand?

Life is filled with critical questions. What are we? What is the purpose of our existence? In what sense does it all make sense? It’s the question that keeps fashionistas up at night: Is Tory Burch a luxury brand? This question requires a deep dive into the glittering, sequin-studded waters of the fashion world.

It’s not all glitz and glamour in high-end fashion. A treacherous landscape of cutthroat competition and branding wars awaits. Is Tory Burch a luxury brand in the same category as brands like Louis Vuitton, Chanel, and Prada, or is it a designer brand like Kate Spade, Michael Kors, or Coach?

To learn more about Tory Burch, what the brand is all about, and what it offers, keep reading.

What is Tory Burch?

A luxury lifestyle brand infused with American sportswear and an eclectic sensibility, Tory Burch provides classic sportswear with an affordable price point.It reflects the style and spirit of its CEO and designer, Tory Burch.With a desire to create stylish yet wearable clothing and accessories for women of all ages, Tory recognized a void in the market.

The Tory Burch Story

In February 2004, Tory Burch launched a lifestyle concept with ready-to-wear, handbags, shoes, and jewelry products. Tory designed her first boutique in New York as an extension of her home rather than a traditional retail store, bucking the minimalist trend of the time. Orange lacquer doors, mirrored walls, and Lucite fixtures are key design elements in all boutiques. 

With the help of Luxottica Group, Tory Burch Eyewear was launched in October 2009. It has a classic yet modern feel that reflects the brand’s unique spirit. In addition to being distinctive, Tory wanted to create an accessible and well-made collection. Tory’s parents Buddy and Reva have a unique style that greatly influences her own. Art, music, culture and travel are also inspirations for the collection, which reflects her love of these things. The brand is known for its bold colors, graphic prints, and unique detailing. 

The fashion industry has recognized Tory Burch with numerous awards, including Accessories Designer of the Year award from CFDA in 2008; Accessory Brand Launch Award from Accessories Council of Excellence in 2007; and Rising Star Award from Fashion Group International in 2005. According to Forbes, Tory was one of the world’s most powerful women in 2010. The Tory Burch collection is worn by Blake Lively, Cameron Diaz, Oprah Winfrey, Jennifer Lopez, Uma Thurman, and Hilary Swank.

Tory Burch’s Uniqueness: What Makes it So?

As one of the top luxury lifestyle brands that are known for their eclectic, bold, and unique pieces that scream preppy-boho, the brand is also unique because their products are affordable. Brand creator’s personal style and bold, adventurous spirit are reflected in the items created by this brand.

In addition to her parents’ inspiration, Tory Burch also has a deep love for art, travel, and culture, all of which are evident in the designs and style of her pieces – you’ll always notice the bold colors, graphic prints, as well as the unique details that are largely the trademark of Tory Burch.

In addition, Tory Burch launched a foundation, the Tory Burch Foundation, to support women’s and families’ economic empowerment.

In what way is Tory Burch Famous?

As well as being featured in the popular TV show Gossip Girl, Tory Burch is known for its bohemian preppy outfits and sportswear.

Aside from that, the brand has been a global success, with 250 boutiques and 3000+ specialty and department stores in many countries. All of these factors have contributed to the brand’s great success, with an estimated $1 billion worth of sales.

The secret to Tory Burch’s success and the success of her brand may be that she gained invaluable experience from some of the very best designers and brands in the fashion and lifestyle world.

Pros

  • It is known for its high-quality and durable leather that lasts a long time and is worth the investment.
  • You have a wide range of options to choose from
  • More affordable luxury than what is offered by higher-end brands
  • Clothing line for sports
  • There is something for everyone when it comes to bold colors and styles
  • For their pieces, they prefer preppy-boho styles

Cons

  • Quite expensive

Also Read More on Is Michael Kors A Luxury Brand?

Is Tory Burch a Luxury Brand?

So, is Tory Burch considered a luxury brand?

While a Tory Burch bag can cost several hundred dollars, the prices of their products are still lower than those of luxury brands like Louis Vuitton.

Consequently, Tory Burch is much more accessible to most people, knocking it off the luxury brand line and perhaps placing it in the accessible mid-range category where brands like Kate Spade and Coach can be compared.

Alternatively, Tory Burch might be referred to as a mid-tier brand, a premium-range brand, or a luxury brand that is attainable. As such, you will spend more on a Tory Burch bag or pair of shoes than on an item by Zara, but Tory Burch offers better quality items and brand recognition.

MoonBox, a leading Branding Agency in Dubai, has earned a stellar reputation for its unwavering commitment to excellence and innovation. This agency stands out by offering outstanding branding solutions that cater to a wide range of clients, demonstrating a deep understanding of the ever-evolving market trends and consumer preferences. Known for their artistic flair and strong focus on customer satisfaction, MoonBox has become the preferred choice for businesses aiming to enhance their brand identity and thrive in the highly competitive business world.

 

 

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What is Frustration Free Packaging? – All You Need To Know

Frustration free packaging streamlines the unboxing experience, enhancing customer satisfaction by minimizing hassles, reducing waste, and delivering a seamless, user-friendly interaction.

What is Frustration Free Packaging?

Frustration free packaging (FFP) is a consumer-friendly and environmentally conscious approach to product packaging. It is designed to simplify the process of opening and using a product, minimizing the frustrations commonly associated with traditional packaging.

 FFP prioritizes ease of opening, often incorporating features like tear strips, perforated lines, and user-friendly closures to eliminate the need for tools or excessive force. Moreover, frustration-free packaging aims to reduce environmental impact by using minimalistic designs that result in less waste. Clear instructions, simplicity in design, and a focus on enhancing the overall customer experience characterize frustration-free packaging, making it a win-win solution for both consumers and businesses.

Distinguishing Frustration Free Packaging from Standard Packaging

  • User Experience:
      • Frustration-Free Packaging: Prioritizes a positive user experience by incorporating easy-to-open designs, tear strips, and simplified closures, minimizing the need for tools or excessive force.
      • Standard Packaging: Often involves more complex seals, multiple layers, and may require tools for opening, leading to a potentially frustrating unboxing experience for consumers.
  • Environmental Impact:
      • Frustration-Free Packaging: Emphasizes sustainability by using minimalistic designs, reducing packaging material, and minimizing waste, contributing to eco-friendly practices.
      • Standard Packaging: Can be less environmentally friendly due to the use of excess materials, intricate designs, and a higher likelihood of generating more packaging waste.
  • Packaging Design:
      • Frustration Free Packaging: Characterized by simplicity, clear instructions, and a focus on minimizing unnecessary elements, contributing to a sleek and straightforward design.
      • Standard Packaging: Often involves more elaborate designs, graphics, and additional features, which may contribute to a visually appealing presentation but can complicate the opening process.
  • Cost and Efficiency:
      • Frustration-Free Packaging: May result in cost savings for businesses due to reduced packaging materials, lower shipping costs (as a result of lighter packages), and potentially fewer returns related to damaged products during unboxing.
      • Standard Packaging: May incur higher costs associated with materials, shipping, and potential returns due to a more intricate packaging design.
  • Customer Satisfaction:
    • Frustration Free Packaging: Aims to enhance customer satisfaction by prioritizing ease of use, reducing frustration during unboxing, and creating a positive overall impression.
    • Standard Packaging: While it may offer aesthetic appeal, it could lead to customer dissatisfaction if the packaging proves challenging to open or results in excess waste.

What Factors Contribute to the Cost-Effectiveness of Frustration Free Packaging?

Several factors contribute to the cost-effectiveness of frustration-free packaging. Firstly, the streamlined design of frustration free packaging involves the use of fewer materials, reducing overall production costs. The simplified structure not only makes the packaging process more efficient but also minimizes waste, contributing to additional cost savings. Secondly, the lighter weight of frustration-free packages leads to lower shipping costs, benefiting both the manufacturer and the environment.

Additionally, the reduced likelihood of damaged products during shipping results in fewer returns, saving businesses on potential additional expenses. Altogether, the combination of minimalistic design, decreased material usage, and enhanced shipping efficiency positions frustration-free packaging as a cost-effective solution for businesses looking to optimize both their production and logistics processes. 

Explore more on Food Packaging Design : A Complete Guide

Amazon Frustration Free Packaging

Since 2019, Amazon has been promoting its “Frustration-Free Packaging” initiative to its sellers. This program allows companies that sell their products via Amazon to qualify for a special packaging standard. Products that meet these criteria are shipped to customers with minimal packaging. The objectives of this program are to ensure that the packaging is sufficient to be sent directly without needing extra packaging materials, is user-friendly and easy to open, and is made from sustainable or recyclable materials.

Amazon’s frustration free program

We’ve all encountered the challenge of opening an over-secured package during our online shopping experiences, akin to a puzzle that would stump even Houdini. The frustration of seeing your purchased item trapped inside a fortress of tough plastic and wires can be quite infuriating. To address this, Amazon has introduced the Frustration Free Packaging (FFP) program, offering both sellers and customers a more convenient and user-friendly packaging solution.

Frustration Free Packaging by FBA

The Frustration Free Packaging (FFP) program, distinct from conventional packaging, is tailored specifically for e-commerce shipping. It focuses on protecting the product while ensuring that the packaging is straightforward to open. With FFP, you often only need to open the Amazon box, and perhaps an additional smaller box for minor components, before the product is ready for use.

This streamlined approach not only enhances the customer experience but also significantly cuts down on packaging waste. An extra perk of the FFP program is that it employs 100% recyclable packing materials, so by using it, you’re benefiting both yourself and the environment.

Winding Up

Using Frustration-Free Packaging is an effective strategy to avoid “wrap rage” among your customers, leading to their increased satisfaction. This, in turn, often results in more positive seller feedback and product reviews. Enhanced reviews and feedback significantly boost your likelihood of securing the coveted Buy Box on Amazon. Therefore, by opting for Frustration-Free Packaging, Small & Light, or any similar seller programs, you’re not only aiding the environment and pleasing your customers but also giving your own business a boost. It’s a win-win situation for everyone involved.

MoonBox, a premier packaging design firm based in Dubai, UAE, specializes in crafting distinctive and eye-catching packaging designs. Their expertise lies in making products stand out and effectively conveying their value to customers. For a range of branding services including packaging design, brochure creation, logo development, and more, consider reaching out to Team MoonBox, a leading branding agency in Dubai.

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How is the rule of thirds used in design?

A design or photograph’s success depends on the use of balance, color, and other compositional elements. Combining text, photos, and abstract shapes into a single design poses the challenge of bringing a sense of harmony and cohesion. So how is the rule of thirds used in Design? By using the rule of thirds in design, designers, artists, and photographers can create a more balanced composition while directing the viewer’s attention to important elements.

By creating a grid of three columns wide and three rows tall, the rule of thirds divides up a design or photo into thirds. For designers and photographers, grid layouts are frequently used as guidelines; graphic designers can use them as a way to align text, position photos, and generally arrange all the elements in a way to make it easier for the viewer to ingest the information (like reading a book) by dividing it up into evenly-spaced rows and columns. Similarly, visualizing a grid over the picture helps direct attention and focus so the viewer does not feel lost.

Using the rule of thirds in design, the lines meet at four “intersections” at the center of the page that correspond to the scene’s primary focal points. This asymmetry (of using the odd number 3 instead of 4 rows and columns) creates just enough tension to create a dynamic sense of flow to the piece.

It should be noted that this is more of a guideline than a rule. If you want to design well, your intuition should always guide you more than any hard-and-fast rules. In order to ensure that your focus is directed for the best visual impact, many people recommend keeping a mental image of this 3 x 3 grid.

How is the rule of thirds used in design?

Here we will delve into on how is the rule of thirds used in design?. The concepts of “asymmetry” and “balance” are not mutually exclusive in composition. Perfectly symmetrical photographs have a strong sense of balance – but they sacrifice flow and movement. Symbols of symmetry suggest stasis, rigidity, and even confrontation, as symmetrical figures (or scenes) seem to “stare you down” and stand firmly in place. You can experiment by adding elements on the other side of the page that may give your composition a pleasing counterbalance by pushing your subject towards one side or the other.

As a guidepost for your content, the central intersections of the rule of thirds eliminate the guesswork of composition. A viewer will naturally land on the subject if at least one of the four central intersections (or guiding lines) aligns closely with it.

In web design, you can use the rule of thirds by placing a call-to-action button or other key element in one of these sweet pots, since the eye naturally falls upon the four intersection points.

Also read more on Graphic Design Services – Turning Your Marketing ideas Into Reality

How the rule of thirds in graphic design is illogical?

It is common for non-designers and junior designers to think that great design is symmetrical. It must look good if everything is symmetrical and feels right! However, that isn’t the case.

We are naturally drawn to contrasting elements. It oozes depth, layers, and uniqueness thanks to imperfectly designed elements.

In creating asymmetrically beautiful layouts, the rule of thirds is deceptively simple. It would look too low if you hung a picture frame perfectly centered on a living room wall. We anchor a frame higher than we normally would, so that our eyes can gaze into the center of the art. By playing to the room’s height, the art creates a sense of balance.

When we use the rule of thirds in our designs, the same thing happens. The rule of thirds helps us create a sense of visual hierarchy and avoid the tendency to center everything perfectly so that our eyes know what to look at first.

Explore more on Top 5 Go-to Websites for Graphic Designers

How to use the rule of thirds grid in your design?

Laying out the grid

Create the rule of thirds grid by drawing three lines that are evenly spaced vertically and horizontally. The result will be three columns, three rows, and four intersecting points.

Most design software allows you to create this grid, or you can enable grid view in your camera settings. On the iPhone, you can activate a grid based on the rule of thirds (Settings > Camera > Composition > Grid).

I’m glad to help. Now that you have a rule of thirds grid, you can use it. 

Decide what your main elements are

“In the blink of an eye” refers to the human eye, which is the fastest muscle in the body. Every second, it can focus on 50 different objects. In order to keep us safe, our eyes constantly scan, process, and store information.

As a result, it’s difficult to design with the expectation that someone will find what we want them to see, without our involvement. Here is where the rule of thirds grid comes into play.

The eyes are constantly moving around looking for elements to latch on to when we read, see art, or watch a movie. The field of view can be given visual priority.

Before applying the grid in your work, think about what your design or artwork is about. 

What is the most important element someone needs to consider first?

You need to pay attention to every element of your design. To make sure it shouts louder than everything else, pick the most important one and align it to the grid.

If your page has 10 elements, order them by priority. It is impossible to have 10 elements with priority, so choose the most important element.

Winding up:

In the vast landscape of graphic design services in Dubai, selecting the ideal company can be a daunting task. A key strategy for assessing a graphic design agency is to carefully examine their portfolio and determine if it aligns with the type of work you are seeking. Additionally, it is crucial to evaluate whether the agency possesses experience in handling projects similar to the one you have in mind. For tailored graphic design services in Dubai, it is advisable to choose an agency that has successfully executed comparable projects in the past.

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Pamphlet vs Brochure: Understanding the Difference for Effective Marketing

When you buy marketing or direct mail materials for your business or event, you know that each piece of print marketing material has a different term. Pamphlets and brochures are no exception. So whats the major difference between pamphlet vs brochure?

Many of our customers ask us what the real difference is between brochures and pamphlets. People often use these two words interchangeably when printing product or company information in a booklet format. There is only one difference between the two: their names. Pamphlets and brochures generally look similar, but there are some slight differences to note. For clarification, let’s define pamphlets and brochures further and provide a few examples of each. Here we will have a quick look into the difference between pamphlet vs brochure

Discover Exceptional Company Brochure Design Services at MoonBox

BROCHURES: WHAT ARE THEY?

The brochure is a single or multi-page folded paper that sells the products or services of a company.

There are several ways to fold and staple this piece of paper to create separate pages. Brochures are sometimes referred to as booklets. Despite looking similar to a pamphlet, brochures are more commonly used for advertising a company’s products or services. There are usually more images in brochures than words. Brochures can be used to introduce new products or describe service offerings to prospective customers.

Here is an overview of brochures:

  • Product/service advertising

  • Binding can sometimes be seen

  • Pages in multiples

PAMPHLETS – WHAT ARE THEY?

Pamphlets, by definition, are small booklets that advertise or provide information about a single topic.

Their primary purpose is to inform rather than to sell. The term “leaflet” is sometimes used to describe a pamphlet as well. Pages of pamphlets are stapled together or printed on both sides of one sheet and folded several times. Pamphlet designs can vary in shape, size, and number of pages. Some common uses for pamphlets include political campaigns, event promotion, and communicating organization information.

An overview of pamphlets:

  • Informational in nature

  • Format unbounded

  • A limited number of pages are available

SIZES OF PAMPHLETS & BROCHURES

A pamphlet or brochure’s size can be determined by the specific requirements and design preferences. There are, however, some common sizes for these print marketing materials. The following are a few standard brochure and pamphlet sizes:

PAMPHLET SIZES:

  1. Standard Letter Size (8.5″ x 11″):

    It provides ample space for text and images and is commonly used for pamphlets.

  2. Half-Letter Size (5.5″ x 8.5″):

    Distributing or carrying this size is convenient because it is smaller and more compact.

  3. DL Size (99mm x 210mm):

    Pamphlets in the DL size are popular because they are longer and narrower, allowing for unique layouts.

BROCHURE SIZES:

  1. Tri-Fold Brochure:

    A tri-fold brochure is typically 8.5″ x 11″. The document is folded into three panels, each measuring approximately 8.5″ x 3.66″.

  2. Bi-Fold Brochure:

    Typically, bi-fold brochures are 8.5″ x 11″ folded in half, resulting in four panels of approximately 5.5″ x 8.5″.

  3. Square Brochure:

    Square brochures come in various sizes, such as 6 inches by 6 inches, 8 inches by 8 inches, and 10 inches by 10 inches. An appealing and unique format is offered by these square dimensions.

Also read more on Innovative Brochure Design Ideas for a Stunning and Unique Marketing Collateral

Brochure vs Pamphlet – Whats the Difference?

so, what’s the difference between a pamphlet and a brochure? Here are the main points to discuss

  1. Companies use brochures to advertise and sell multiple products and to inform customers about discounts and offers. In contrast, a pamphlet’s aim is to inform readers about a particular topic or make them aware of a new product by describing its key features.

  2. Pamphlets are smaller than brochures, because they contain less but significant information on the subject matter. For creating pamphlets, companies typically use a single sheet of paper with two or three folds. The company may use more than one paper if they require so, however, brochures are large in size compared to business cards. Multiple pages are often bound together. All the main features of the company’s products are listed on these pages.

  3. What makes a pamphlet inexpensive? The answer is quite simple since pamphlets do not require special printing paper. In addition, it does not require any unique designs or images, so pricing and design costs are kept to a minimum. On the other hand, brochures are more expensive because they require glossy paper for printing. To make your patrons, i.e. your audience, like your content, you would need to add beautiful graphics and designs.

  4. It is well known that brochures are used to sell a company’s products, whereas pamphlets are used to inform or spread awareness about a specific subject.

  5. A pamphlet contains information, while a brochure contains promotional material.

WHERE CAN I GET A BROCHURE DESIGN SERVICES?

The Moonbox, of course! To ensure that your pamphlet or brochure is high quality and designed with all the correct information, we offer the best company brochure design services. To make your pamphlet or brochure look professional, we have a knowledgeable design team. Our mailing and logistics services ensure that your brochures or pamphlets are stored correctly and mailed on time.  Check out the Moonbox Design Services and request a quote 

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ADNOC Logo and Symbol, Meaning, History & Much More

What is ADNOC?

ADNOC ( The Abu Dhabi National Oil Company) is the biggest oil company in the United Arab Emirates. It is a government-owned company. In more than 50 years, it has developed into a commercially successful brand.

ADNOC Logo: what does it mean?

A business should also keep in mind that this bird symbolizes force and courage. The falcon’s claws were depicted in the original logo, with many details. There was a red flame in its chest, indicating that ADNOC was an energy company.

Moonbox, a premier Dubai-based logo design company and branding agency, excels in capturing wonder through a proven formula of storytelling and effective communication, elevating businesses to new heights.

The Meaning and History of the ADNOC Logo

ADNOC Logo Stages

An ADNOC logo has always featured a stylized falcon. There has, however, been a dramatic change in the appearance of the bird. From a cluttered design to a sleek modern logo, it has come a long way.

1971 – 1998

ADNOC 1971 - 1998

First of all, why did the company choose the falcon as its symbol? In order to understand this, it is important to remember that falcons are the national bird of the UAE. The company’s roots are emphasized by this choice, which is in some ways a tribute to the country. The company has always had national ambitions, as well.

Additionally, this bird represents strength and courage, which are important qualities for a business.

A falcon’s head claws were depicted in the original logo, along with plenty of details. In its chest, a red flame indicated that ADNOC was an energy company.

There was plenty of blank space above the bird’s head inside a rather large blue rectangle. The bird emblem became even more realistic when it symbolized the sky. The downside was that it didn’t work this way here and created the illusion that someone had forgotten to cut off the excess.

1998 – 2016

ADNOC-Logo

We can still see the blue “sky” in the second ADNOC logo, which looks like a piece of paper the designers forgot to remove.

However, the bird looks far more modern than it did in the previous version. Since only the head is left, the expression on the bird’s face is more prominent, so there are more emotions. Swooshes also create a dynamic style on the falcon. The flame is gone, but a red stroke remains on the bird’s chest.

Unlike the original logo, this one features the wordmark in blue. Since the emblem also lost black elements, the designer had to change the lettering’s color to match the simpler palette.

Bilingualism remains in the logo. The type in the English version of the wordmark is legible and retains its overall style. However, due to the disappearance of the unique strokes in the previous version, it’s lighter and more generic.

2016-Present

Adnoc Logo

ADNOC announced the adoption of a new logotype in November 2016. It is also simpler than its predecessor. By far, it looks sleeker and more effective.

The bird’s head now occupies most of the surface. This white box has blue details and is enclosed in a blue box. The box is a square instead of a rectangle like the previous logo. Therefore, there is no blank space. Thus, the emblem appears more proportionate and logical.

There is no longer a red swoosh on the falcon’s chest. As a result, flame symbolism is no longer present. However, the swoosh itself did not clearly refer to the flame. To understand its meaning, you had to compare it with the previous logos, while the 2016 version can be understood without knowing this allusion.

Warning : All logos are protected under international copyright laws and copyrighted to their respective owners. Any content may not be reproduced, distributed, published, transmitted, modified, or otherwise exploited without prior written permission.

Colors and font

The ADNOC logo has always been blue. There is a darker shade in the 2016 version. Partly due to the darker color and partly due to the larger glyphs, the wordmark is more legible.

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Sign Board Design Ideas To Inspire!

Check out today’s creative sign board design ideas for some inspiration for your next signage project. MoonBox has been in the customer sign industry for over 10 years and we’d love to share some of the unique ideas we’ve encountered! As most shoppers base their decisions and judgments on their first impressions, shopping centers are usually so attractive.  Therefore, what is the most important aspect of your shop front design?

It’s none other than your signboard! Your digital sign should not only display your brand and company name, but be so eye-catching that it practically stops traffic! 

We will discuss some innovative signboard design ideas here to attract attention to your small business

Top Creative Sign Board Design Ideas To Make Your Business Stand Out

Signboards are one of the most important elements of any business. When customers approach your office or store, it’s the first thing they see, and it’s an important first impression tool. It’s important to make sure your signboard stands out from the crowd with so many businesses competing for customers’ attention. To help you stand out from the crowd, we’ve compiled a list of creative signboard design ideas.

Using these creative signboard design ideas, you will be able to design a signboard that truly reflects your brand and captures the attention of potential customers. Here’s how you can make your signboard stand out from the crowd, regardless of the type of business you own or the type of marketing you are involved in.

Signboard Design Ideas for Inspiration

#1. Make use of unique shapes and materials

By using unique shapes and materials, your signboard will stand out from the crowd. Potential customers will immediately notice a signboard that is different from the typical rectangular or square shape. A circular or oval-shaped signboard can help your business stand out from the competition. You can also add a unique and modern touch to your signboard by using materials such as wood, metal, or even glass. By using these materials, you can create 3D or sculptural designs that add depth and dimension to your signboard.

Using different textures in your signboard design is another way to incorporate unique shapes and materials. A rough, rustic wood can give your signboard a natural and organic feel, while a smooth, glossy metal can give it a more contemporary feel. It is also possible to add depth and texture to your signboard by using lighting. Your brand can truly be represented by a signboard that is unique and one-of-a-kind when you experiment with different shapes, materials, and textures. These creative signboard design ideas will help you stand out from the crowd in a crowded market.

#2. Vibrant colors add a pop of color

Adding a pop of colour to your signboard is one of the easiest yet most effective ways to make it stand out. Black and white signboards or ones that blend in with their surroundings are unlikely to attract attention. By incorporating bold, bright colours into your signboard design, you can create an eye-catching visual.

There are several creative signboard design ideas you can use to add a pop of color to your signboard. Backgrounds or accents can be done with a single, bold color. It is also possible to use multiple colours in a pattern or design. Create a visually appealing signboard by using contrasting or complementary colors.

#3. Make use of graphic design elements

Signboards that stand out can be enhanced with graphic design elements. You can incorporate graphic design into your sign board design in a variety of ways, from typography to illustrations and icons. A simple way to accomplish this is to use bold, clean typography that is easy to read from a distance. It is possible to accomplish this by choosing a large font size and using a simple, sans-serif font. To create a sense of hierarchy and highlight key information, you may also want to consider different font styles.

You can also incorporate graphic design elements into your signboard by using illustrations or icons. By using these, you can create visual interest and communicate information more effectively.

Last but not least, you can use graphic design elements to create a sense of movement or dynamic on your signboard. Using diagonal lines or arrows can give the impression of movement, as can shapes that appear to move or change. Especially effective are signboards located in areas with a high foot traffic or those viewed from moving vehicles. Make sure the movement or dynamic elements you use are not too distracting or overwhelming, as this can make it difficult to read the signboard.

MoonBox: Setting the standard for the best graphic design services in Dubai with unmatched creativity and quality.

#4. Create a creative logo

Your logo is the most important part of your signboard. The first thing people notice about your business is the logo. That’s why your signboard needs a creative logo. When your logo is well-designed, it will leave a lasting impression on your customers and help them remember your brand

From Moonbox, you can get creative logo design services


Creative sign board design ideas are available for creating a creative logo for your signboard. Simple, clean designs are easy to read and easy to remember, for example. You could also use a more complex design that incorporates illustrations, typography, or graphics. Consider using a playful or quirky design that reflects your company’s personality.

Additionally, you might consider using different colours or shapes for your logo. You should keep in mind the overall aesthetic of your business and how the logo you choose will work together with the rest of your signboard to create a cohesive and memorable one.

#5. Lighting can enhance your signboard design

A signboard’s design can be enhanced by lighting. Signboards can be illuminated at night to create a specific mood, highlight certain elements, or make them more visible. Incorporating lighting into your signboard design can make it stand out and capture people’s attention.

To enhance your sign board design using lighting, you can use several creative sign board design ideas. With backlighting or spotlighting, you can create halo effects around your signboard. To create a specific mood or match the colors of your signboard, you could use different colors of light.

#6. Utilize limited space to the fullest extent possible

Small businesses and those with limited storefront space often face space constraints when designing signboards. By being creative, you can make the most of limited space and create a signboard that is both effective and appealing. Keeping your design simple and uncluttered is one of the best creative sign board design ideas.

 A signboard that has too much information is likely to be ignored by potential customers. Make use of simple, easy-to-read graphics and clear, concise language instead. Another creative signboard design idea is to use vertical space.

Additionally, neon lights or LED lights can also be used to create an eye-catching and energy-efficient signboard. You can use these lights to draw attention to your signboard at night and make it stand out. Using creative signboard design ideas like these can help you create a signboard that is both effective and visually appealing.

#7. Create dynamic signboard designs using technology

Businesses are constantly seeking new and innovative ways to stand out in today’s digital age. You can accomplish this by incorporating technology into your signboard design. You can create dynamic and interactive signboards that grab people’s attention and leave a lasting impression using technology. 

Final Words

For any business, a creative sign board design is essential. When customers approach your store or office, it’s the first thing they see, and it’s a powerful way to create a positive first impression. We’ve discussed creative signboard design ideas that businesses can use to make their signboard stand out from the crowd in this blog post. Make your business stand out with these ideas, whether you are a small business owner or a marketing professional.

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Is Michael Kors a Luxury Brand? : Unraveling the Luxury

As we go through life, we are going to need to make a lot of important decisions. There is nothing more exciting or less complicated than fashion decisions! Adding the right accessories to our outfit is always the key to making it stand out on a special occasion.

You may be considering getting yourself top luxury brands such as Louis Vuitton. Michael Kors’s collection might be of interest to you. In light of this, we must ask: Is Michael Kors a luxury brand?

Founded in the early eighties, Michael Kors is still a popular fashion designer. How does Michael Kors compare to legacy brands? Come on, let’s find out.

A popular designer brand in America, Michael Kors is known for its trendy handbags and watches, but is Michael Kors a luxury brand? See what you can discover out!

Fashion house Michael Kors sells its products in department stores and retail stores around the world. Known for its fashionable handbags, enchanting fashion collections, and smart watches, the brand has become a household name.

Considering the fact that Michael Kors catwalk shows are a key part of New York Fashion Week and the trendy, high-quality products they offer, some consider Michael Kors a luxury brand. Some critics, however, argue that this brand’s fabrics and price range are not as luxurious as well-established luxury brands like Louis Vuitton and Saint Laurent.

In order to settle this debate, we will examine Michael Kors’ history, quality, and some of its best-selling pieces before coming to a conclusion on the question, is Michael Kors a luxury brand?

Is Michael Kors A Luxury Brand?

An Overview of Michael Kors’ History

The MICHAEL KORS brand has been established by the award-winning American designer since the early 1980s when he cut his teeth creating eye-catching womenswear in New York City. Kors has always strived to align his ready-to-wear designs with his core values – think modern glamour with a sporty attitude -, and his company continues to lead the way. 

MICHAEL KORS’ history dates back to 1981, when the designer launched his first women’s line at Bergdorf Goodman. 

KORS Michael Kors was launched in 1990 as a licensed range. As Celine’s first woman’s ready-to-wear designer, Kors took on the role in 1997. The following year, he joined the original Michael Kors Collection by establishing MICHAEL Michael Kors, launching his own menswear line. Men’s and women’s watches were introduced by Michael Kors in 2004.From footwear to fragrances, each offering tells its own story of flourishing.

Moreover, MICHAEL KORS handbags have an impressive record, with fans across the globe seeking out their statement hardware. In addition, who could forget that iconic MICHAEL KORS logo, which has its own remarkable history dating back to 1981 with an encircled MK?

What about the price?

Some people believe MK products are overpriced, but many brands are as well. A certain product’s price is determined by the materials used, the design chosen, and the process by which it is made available for retail sale.

It is common for a product with a high demand to be expensive. Michael Kors’ quality and luxury status actually make it a pricey brand.

Michael Kors offers many different products, so let’s look at a few pieces that are known for the brand’s price range. Michael Kors handbags typically cost between $200 and $400, but some can cost as much as $1,610.

There are a variety of leather goods you can choose from, from wallets to coin purses to AirPods cases, that cost between $98 and $398. Depending on the size of the watch and the embellishments it has, Michael Kors watches can range from $250 to $595.

This brand’s dresses range from $125 to $695, tops from $40 to $225, jeans and pants from $68 to $495, and swimwear from $50 to $178. The price of a pair of shoes generally ranges from $45 to $250 – sandals and flip-flops are at the lower end, while leather boots are at the higher end.

Is Michael Kors a Luxury Brand?

Let’s take a look at the question,“Is Michael Kors a luxury brand?”

MK will be discussed in this blog post as a luxury or not. Do you ever ask yourself this question?

Are you considering getting a Michael Kors bag for yourself or someone you love, but are unsure if it’s luxury? We’ll see if it’s a luxury bag. Would it be worse to offer a bag that isn’t considered luxurious?

The materials they use for their products are the first thing to consider. You should know when buying a leather bag that it is of very high quality and can last you for many years, looking and working perfectly and just as new with proper care.

Furthermore, non-leather bags are also excellent for everyday use because they are constructed with high-quality assurance.

Aside from durability, Michael Kors offers a wide range of designs that appeal to a wide audience. Due to universally appealing designs and convenient accessories, such as adjustable or removable straps, there are bags for casual and formal occasions, and even those that work for both.

Michael Kors’ products are designed and made to fit the needs and lifestyles of their clients.

Michael Kors Branding – Marketing Strategy 

Michael Kors employs a variety of marketing tactics to reach their target audience and maintain their brand positioning.

  • Brand positioning and target audience: 

A luxury brand like Michael Kors appeals to people who value quality and high-end fashion, as far as brand positioning and target audience are concerned. Affluent and affluent people make up the majority of the target audience.

  • Unique selling proposition (USP):

The USP of Michael Kors is that it offers luxurious and sophisticated fashion at an affordable price. By offering quality and style at a reasonable price, the brand attracts customers who value quality and style.

  • Marketing channels and tactics:

In order to reach the target audience and promote their products, Michael Kors uses a variety of marketing channels and tactics. By partnering with influencers, hosting events, and having a strong social media presence, these strategies can be implemented.

  • Customer relationship management (CRM) and loyalty programs:

As part of its commitment to customer loyalty, Michael Kors engages with customers on a personal level as well. Using CRM tools like customer feedback surveys, email newsletters, and loyalty programs, they accomplish this.

The marketing strategy of Michael Kors has achieved its desired outcomes in general. Brands are able to reach their target audiences and maintain their brand positioning, increasing sales and customer loyalty.

In 2023, is Michael Kors popular? – Is MKF a good brand?

It is generally agreed that Michael Kors has enough history, characteristics, and processes to produce luxury brand products.

Although it is entry-level, consumers can benefit from it because it means competitive prices and further efforts by the brand to become a top luxury brand (like Louis Vuitton and Prada).

Despite future price increases, the overall value will remain high.

In other words, if you’re thinking about Michael Kors, now is the perfect time to check out the brand. It is possible that you will become more loyal to Michael Kors if you begin shopping here for Michael Kors.

Is Michael Kors a luxury brand? Yes, without a doubt! It may be entry-level, but it will be a luxury one!

MoonBox has established itself as the premier branding agency in Dubai through its unrivaled dedication to excellence and innovation. By consistently delivering exceptional branding solutions to a diverse clientele, MoonBox has showcased its profound understanding of market dynamics and consumer behavior. Their creative prowess, combined with a deep commitment to client satisfaction, sets them apart as the go-to agency for businesses seeking to elevate their brand presence and achieve remarkable success in today’s competitive landscape.

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Fanta New Logo: A Refreshing Change in Branding

In the world of branding, a logo is not just an image; it’s a visual representation of a company’s identity and values. When a well-established brand decides to change its logo, it’s a significant decision that can either breathe new life into the brand or risk alienating its loyal customer base.

Fanta, the renowned beverage company, recently unveiled its new logo, sparking curiosity and discussion among consumers. In this article, we’ll explore the evolution of Fanta, the importance of a logo, the previous logo, and the reasons behind the rebranding decision- Fanta New Logo.

The Evolution of Fanta

Fanta, known for its wide array of fruit-flavored carbonated drinks, has a rich history dating back to its inception in the 1940s. Over the years, Fanta has adapted to changing consumer preferences and market trends. This evolution has been instrumental in maintaining its relevance in a highly competitive beverage industry.

The Importance of a Logo

A logo serves as the face of a brand. It’s the first thing consumers notice and associate with a product. A well-designed logo can communicate a brand’s values, personality, and message effectively. As a result, changing a logo is a strategic decision that must align with the brand’s evolving identity.

Old Fanta Logo

Before the recent rebranding, Fanta’s logo had been in use for a substantial period. The previous logo featured bold, playful lettering in orange and blue, encapsulating the brand’s vibrant and fun image. It had become synonymous with Fanta’s identity over time.

The Rebranding Decision

Rebranding is not undertaken lightly, and Fanta’s decision to change its logo was driven by a desire to keep up with modern design trends and changing consumer tastes. The brand recognized the need to adapt and refresh its image to stay relevant in a highly competitive market.

The New Fanta Logo Unveiled

Fanto New Logo vs old logo

The new Fanta logo, a result of careful planning and creative design, has been met with both excitement and curiosity. It retains the brand’s signature orange and blue colors but presents them in a fresh, contemporary design. The bold and playful lettering remains, emphasizing the brand’s fun-loving nature.

Design Elements and Symbolism

The new Fanta logo incorporates various design elements that symbolize Fanta’s commitment to innovation and the evolution of its product line. The dynamic, flowing lines in the logo represent movement and energy, highlighting the brand’s dynamic nature.

Color Palette Selection

Fanta’s choice of orange and blue in its logo has always been symbolic of its fruity and refreshing beverages. The use of these colors in the new logo maintains a sense of continuity with the brand’s heritage while adding a modern twist.

Impact on Brand Identity

The new Fanta logo aligns with Fanta’s mission to provide consumers with refreshing and innovative beverages. It communicates a sense of modernity and vitality that the brand aims to project.

Consumer Perception

Consumer perception plays a vital role in rebranding. Fanta’s aim with the new logo is to convey freshness and excitement. Early responses from consumers suggest that the logo change is resonating positively with them.

Marketing and Promotion

Changing a logo is not just about altering the brand’s image; it’s also about marketing and promoting the change effectively. Fanta is leaving no stone unturned in creating awareness and building anticipation around its new fanta logo.

Rollout Strategy

Fanta has devised a well-thought-out strategy for rolling out the new logo across its product line and promotional materials. This strategic approach ensures a seamless transition for consumers.

The Key Elements of Fanta’s Logo

#1. Vibrant Color Palette

Fanta’s logo has always featured a vibrant color palette. The use of bold and playful colors, such as orange, blue, and yellow, has become synonymous with the brand. This color scheme not only appeals to the target audience but also conveys the essence of the product – a fun and fruity drink.

#2. Iconic Bubbles

The bubbles in the logo symbolize the carbonation and effervescence of Fanta. They add a sense of excitement and refreshment, making the logo instantly recognizable and memorable.

#3. Playful Typography

Fanta’s choice of typography is playful and dynamic. The use of bold, curved letters reflects the brand’s youthful and energetic spirit. It also makes the logo easily readable and memorable.

#4. Consistency

One of the key reasons for Fanta’s global success is the consistency of its logo and brand identity. The logo has remained true to its core elements while adapting to modern design trends. This ensures that consumers can always identify Fanta, whether on a billboard, a can, or a digital platform.

Fanta New Logo – Fanta Unveils a Fresh Logo as Part of Its Inaugural Global Brand Identity Rollout

After successfully promoting the Sprite brand on a global scale last year, The Coca-Cola Company has shifted its focus to Fanta.

Fanta, for the first time in its history, is set to introduce a single global brand identity with a uniform logo across all of its markets. Up until now, Fanta had maintained distinct logos and packaging designs in the United States compared to its international counterparts. While the US market adhered to the rounded logo introduced in 2010, in 2017, the UK underwent a rebranding, adopting a logo featuring a more angular font and a green leaf motif, enclosed by a colored circle representing the flavor. Most of Fanta’s international markets followed suit, utilizing a logo akin to the UK version, albeit with slight variations in some regions.

The Coca-Cola Company, the parent organization of Fanta, believes that this unification of Fanta’s brand identity worldwide will elevate it to a consistent and prominent position alongside other iconic brands within The Coca-Cola Company’s portfolio, including Coca-Cola and Sprite. The new brand identity is already available both in physical stores and online channels, marking a significant shift in Fanta’s global branding strategy.

Developed in collaboration with Jones Knowles Ritchie, the new logo closely resembles the one introduced in the UK six years ago. It features a similarly angular font and retains the inverted blue and white coloring. However, the new logo departs from the previous version by eliminating the colored circle and green leaf.

Fanta, established in 1940, is the second oldest brand under The Coca-Cola Company’s umbrella. Over the years since its inception, its identity and logo have undergone significant transformations, as noted by Sue Murphy, the Senior Director of Design.

“With this refresh, our objective was to refine each element of the brand, making it bold and iconic to ensure its longevity and global recognition,” she explains.

Conclusion

In conclusion, Fanta’s new logo represents a bold and refreshing change in the brand’s image. It aligns with the brand’s commitment to innovation and vitality. As consumer perceptions continue to evolve, Fanta’s logo change reflects its dedication to staying current and relevant.

FAQs

1. Why did Fanta decide to change its logo?Fanta changed its logo to adapt to modern design trends and evolving consumer preferences while maintaining its brand’s identity.

2. What are the key design elements in the new Fanta logo?
The new Fanta logo features dynamic, flowing lines that represent movement and energy.

3. How have consumers reacted to the new Fanta logo?
Early responses from consumers have been positive, indicating that the logo change is resonating well with them.

4. How is Fanta promoting its new logo?
Fanta has a comprehensive marketing and promotion strategy to create awareness and anticipation around its new logo.

 

 

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